Advanced Typography: Final Compilation & Reflection

23/04/2025 - 23/07/2025 (Week 1 - Week 14)
Edgar Flavio Tanjung / 0378967 
Advanced Typography / Bachelor of Design (Hons) in Creative Media / Taylor's University
Final Compilation & Reflection

LINKS

TASK 1: EXERCISES

23/04/2025 - 20/05/2025 (Week 1 - Week 4)

Final Typographic Systems

Fig 1.1 Final Typographic Systems Compilation - JPG / Week 1 (29/04/25)

Fig 1.2 Final Axial System Compilation - JPG / Week 1 (29/04/25)

Fig 1.3 Final Radial System Compilation - JPG / Week 1 (29/04/25)

Fig 1.4 Final Dilatational System Compilation - JPG / Week 1 (29/04/25)

Fig 1.5 Final Random System Compilation - JPG / Week 1 (29/04/25)

Fig 1.6 Final Grid System Compilation - JPG / Week 1 (29/04/25)

Fig 1.7 Final Transitional System Compilation - JPG / Week 1 (29/04/25)

Fig 1.8 Final Modular System Compilation - JPG / Week 1 (29/04/25)

Fig 1.9 Final Bilateral System Compilation - JPG / Week 1 (29/04/25)

Fig 1.10 Final Typographic Systems Compilation - PDF / Week 1 (29/04/25)


Fig 1.11 Final Typographic Systems Compilation with Grids - PDF / Week 1 (29/04/25)


Final Exercise 2
Fig 1.12 Image and Text Extraction / Week 4 (20/05/25)

Fig 1.13 Refining Process / Week 4 (20/05/25)

Fig 1.14 Extracted Letterforms (Baseline) / Week 4 (20/05/25)
Fig 1.15 Reference Font / Week 4 (20/05/25)


Fig 1.16 Final Letterform / Week 4 (20/05/25)
Fig 1.17 Original Extraction and Final Letterform Comparison / Week 4 (20/05/25)

Fig 1.18 Final Letterform Development - PDF/ Week 4 (20/05/25)

Fig 1.19 Final Poster Design - JPG / Week 4 (20/05/25)


Fig 1.20 Final Poster Design - PDF / Week 4 (20/05/25)

TASK 2: TYPOGRAPHIC EXPLORATION & COMMUNICATION

21/05/2025 - 17/06/2025 (Week 5 - Week 8)

Final Key Artwork

Fig 1.21 Black Wordmark on White Background - JPG / Week 8 (11/06/25)

Fig 1.22 White Wordmark on Black Background - JPG / Week 8 (11/06/25)

Fig 1.23 Color Palette - JPG / Week 8 (11/06/25)

Fig 1.24 Colored Wordmark on Lightest Shade of Color Palette - JPG / Week 8 (11/06/25)

Fig 1.25 Colored Wordmark on Darkest Shade of Color Palette - JPG / Week 8 (11/06/25)

Fig 1.26 Key Artwork Animation - GIF/ Week 8 (11/06/25)


Fig 1.27 Key Artwork Compilation - PDF / Week 8 (11/06/25)

Final Collateral

Fig 1.28 Collateral 1 - JPG / Week 8 (11/06/25)

Fig 1.29 Collateral 2 - JPG / Week 8 (11/06/25)

Fig 1.30 Collateral 3 - JPG / Week 8 (11/06/25)

Fig 1.31 Instagram Layout / Week 8 (11/06/25)

Instagram Link - @chen.dong.sheng

Fig 1.32 Instagram Screenshot / Week 8 (11/06/25)

Fig 1.32 Collateral Compilation - PDF / Week 8 (11/06/25)

TASK 3: TYPE EXPLORATION & APPLICATION

18/06/2025 - 22/07/2025 (Week 9 - Week 13)

Final Type Exploration & Application

Batavia - A vernacular font inspired by the typography found in Indonesia during the Dutch Colonial Era.

Download the font here: Batavia

Fig 1.33 Embedded Font - PDF / Week 13 (22/07/25)

Fig 1.34 Fontlab Screengrab / Week 13 (22/07/25)

Fig 1.35 Font Presentation #1 - PNG / Week 13 (22/07/25)

Fig 1.36 Font Presentation #2 - PNG / Week 13 (22/07/25)

Fig 1.37 Font Presentation #3 - PNG / Week 13 (22/07/25)

Fig 1.38 Font Presentation #4 - PNG / Week 13 (22/07/25)

Fig 1.39 Font Presentation #5 - PNG / Week 13 (22/07/25)

Fig 1.40 Font Application #1 - PNG / Week 13 (22/07/25)

Fig 1.41 Font Application #2 - PNG / Week 13 (22/07/25)

Fig 1.42 Font Application #3 - PNG / Week 13 (22/07/25)

Fig 1.43 Font Application #4 - PNG / Week 13 (22/07/25)

Fig 1.44 Font Application #5 - PNG / Week 13 (22/07/25)

Fig 1.45 Font Presentation & Application - PDF / Week 13 (22/07/25)

REFLECTIONS

Experience
This semester had a mix of tough and fun moments. Some tasks, like the typographic systems and font design, were honestly really difficult. I spent so much time figuring out the layouts and even had to redo several designs because I was dissatisfied. On the other hand, the type and play exercise felt way easier and more enjoyable. Although some parts were stressful and caused me to lose sleep, I’m glad I pushed through because I ended up creating things I’m satisfied with.


Observation
One thing I’ve noticed is how much observing helps. During feedback sessions, I saw what worked in other people’s designs and it helped me think differently about mine. I’ve started paying more attention to small details and using feedback to help me grow.

Findings
What I’ve learned this semester is that it’s okay to take risks and trust my own judgement more. I always want some form of feedback to feel assured about my choices, but I’ve come to see that in order to improve, I should take that 'calculated risk'. Every project helped me get a little more confident with my design style and process.